Your Lease Connection - Equipment Finance Made Fast And Easy

Home > Marketing Support > Sources

American Management Association International. Direct Mail Strategies.
Direct Mail Marketing Basics. Marketing - Direct Mail - Lists, response measurement, some tricks. www.determan.net/michele/mdirectmail.htm.
Direct-Mail.org. Step-by-step Guide to Direct Mail. www.direct-mail.org/outer-envelope.htm. 2004.
Email Marketing Statistics. Accurate Email Marketing Statistics. www.benchmarkemail.com/res_emailmktg_stat.asp. 2003-2006.
Epromos - the promo know-how people. Direct Mail: Dimensional Mailings Improve Direct Mail Response Rates. www.epromos.com/educationCenter/improveresponse.jsp. 1998-2005.
Marketing Leadership Council. Contending with Declining Direct Marketing Response. www.marketingleadershipcouncil.com. 2003.
Marketing Leadership Council. Optimizing E-Mail Marketing Campaigns in the B2C Sector. www.marketingleadershipcouncil.com. 2005.
MinuteMan Marketing Solutions. Dimensional Mail. www.minutemanmarketing.com/index.cfm?action=b14&id=2155,6392. 2006.
Moses, Jeffrey. A Call to Action: Motivating Customers to Contact You. www.nfib.com/object/4147846_templateId=315. 2004.
Retallick, Martha. Postcard Direct Mail Marketing Tips. www.sideroad.com/Postcard_Marketing/postcard-direct-mail-marketing-tips.html. 2005.
Sharpe, Alan. Design Direct Mail Postcards Back-to-Front to Boost Response Rates. www.marketing.mcdar.net/47385.php. 2005.
The Sheridan Group. The Direct Mail Package. www.sheridangp.com/content/100042.asp.
Warfield, Anne. Impression Management Professionals. The Outcome Focus Approach - How to Give Presentations That Sizzle, Not Fizzle. www.impressionmanagement.com. 2004.

Marketing Support

Writing & Mailing Tips

Presentation of your Communication Piece

Facts & Statistics Regarding Marketing Pieces

Sources

Offer your customers more benefits and a higher perceived value.